A film crafted to launch the FIFA 2026 World Cup in North America. An ensemble of players, fans, and football culture, woven together with care.
Meticulous detail in every frame, from iconic kits to ’90s nostalgia. The day we held football’s most coveted prize in our hands.
ClientFIFA x World Cup 2026 x adidas
DirectorWill Innes Smith
ProducerMark Gibbons
DOPChris Clarke
StudioMars Volume
Art DirectorCharlie Hippsley
StylistNancy Kane
WardrobeClassic Football Shirts
Stills